Concept ProjectGeneral Contracting
Ridgeline Construction
A dark, heavy-duty contractor site built around trust: clear services, project proof, and a quote request never more than one tap away.
- Website Design
- Copywriting
- Quote Form
Available for select freelance projects
Websites that turn visitors into customers
I'm Braxton Richey — a freelance website designer in Alabama building modern, conversion-focused websites for startups, creators, e-commerce brands, and local businesses. Clear messaging, fast builds, and a site that actually makes the phone ring.
- Focus
- Businesses of all sizes
- Built
- Mobile-first
- Based
- Alabama, USA
yourbusiness.com
Built for
Phone calls & quotes
Who I Work With
Not just trades. Not just small business.
I design websites for all kinds of people and companies — from solo creators and local shops to growing startups and product brands.
Startups & SaaS
Landing pages, product sites, and MVP experiences that explain the value fast and convert early users.
Creators & Personal Brands
Portfolio sites, coaching pages, and creator hubs that turn attention into bookings and sales.
E-commerce & Product Brands
Storefronts and product-focused sites built to showcase offers and make buying feel easy.
Professionals & Local Services
Contractors, trades, agencies, salons, restaurants, and anyone who needs the phone to ring.
Selected Work
Concepts built like real client projects
Each of these is an independent concept — designed end to end, from messaging and layout to the mobile experience, for the kinds of businesses I work with.
Website ConceptPressure WashingClearWash Exteriors
A bright, high-contrast landing experience for a seasonal service — before/after proof, service area, and a fast estimate request.
- Landing Page
- Lead Generation
- Copywriting
Independent ProjectCustom CarpentryHollow Oak Carpentry
A calm, editorial layout for craft work — the gallery does the selling while the contact path stays visible the whole way down.
- Website Design
- Gallery Layout
- Content
Concept ProjectAutomotive ServicesApex Auto Detailing
A booking-first automotive site: packages priced plainly, sticky mobile call button, and a short form that removes friction.
- Website Redesign
- Booking Flow
- Mobile Optimization
Services
What I build for growing brands
Everything needed to take a business from no website — or a bad one — to a site that presents it properly and brings in work.
01
Website Design
Modern custom websites designed around the business and its customers — not a template everyone else is using.
02
Website Redesign
Transform outdated or ineffective websites into modern experiences that hold attention and build trust.
03
Landing Pages
Focused pages designed around a specific offer, service, or campaign with one clear next step.
04
Lead Generation Websites
Websites structured to encourage visitors to call, message, or request a quote without hunting for it.
05
Mobile Optimization
Responsive experiences that work properly across phones, tablets, and desktops — designed mobile-first.
06
Website Content
Clear, persuasive website copy that explains services in plain language and encourages action.
Why Work With Me
A designer who thinks about your customers first
A website only matters if it does something for the business. That's the standard I design to.
Modern design, not dated templates
Layouts, type and spacing that make a brand look established and credible the moment the page loads.
Fast, focused development
Tight scope and quick turnaround. You get a working site instead of a project that drags on for months.
Clear communication
Plain language, direct answers, and updates you don't have to chase. No jargon, no vague timelines.
Business-focused thinking
Every page starts with the question: what does this business need a visitor to do next?
Mobile-first by default
Most local customers arrive on a phone, so the phone layout gets designed first — not squeezed in last.
Conversion-focused layouts
Calls, quote requests and messages are placed where people actually look, then made obvious.
Modern tooling
AI-assisted, design-led
I use modern AI and no-code tools the same way a carpenter uses a better saw: to move faster, test more ideas, and spend the saved time on the parts that actually matter — layout, messaging, and the details that make a site feel expensive.
The design decisions are still mine, and they're made around your business.
Talk through your projectProcess
Six steps from idea to live website
A simple, predictable process so you always know what's happening and what's next.
01
Step 1 of 6
Discover
Understand the business, its customers, its goals, and what the competition is already doing online.
- Business & service review
- Customer and competitor research
- Goals for the site
About
Website designer, based in Alabama
I'm Braxton Richey, a freelance website designer focused on helping businesses and creators improve how they show up online. I work with all kinds of clients — local service businesses, startups, e-commerce brands, coaches, creators, and trades — but the goal is always the same: a website that gets people to take action.
I enjoy the mix of technology, design, research, and creative problem-solving that goes into turning an idea into a working website. I use modern tools, including AI-assisted and no-code development, to build quickly without giving up control over how the design looks and works.
If you're starting from nothing or replacing something that isn't working, I'd like to hear about it.
- Name
- Braxton Richey
- Role
- Freelance Website Designer
- Location
- Alabama, USA
- Education
- Meek High School, Alabama
- Works with
- Startups to local businesses
- Availability
- Select projects
Contact
Your next website starts here.
Tell me a little about the business and what you need. I'll reply with honest thoughts on the best approach — no pressure, no sales script.
Prefer to keep it simple? Email me directly and skip the form.